Friend of Extraface Melanie has asked me to put the call out to all of you to see if anyone has information on a forgotten artifact from the fast food past. It was apparently called a “Jazz Cap,” and it was either sold or given away at Wendy’s restaurants. I have no recollection of it, and the Internet’s memories are hazy as well based on the searches I’ve done on Melanie’s behalf. Apparently it was some sort of painter’s cap with a crazy eighties color scheme. I have no idea what she’s talking about.
Wikipedia was not much help, but it did momentarily sidetrack me in this mesmerizing list of all of the advertising slogans Wendy’s has used in the US and Canada since 1970:
1970 – Present: Quality Is Our Recipe
1978: Juicy hamburgers and lots of napkins
1980: Wendy’s Has the Taste
1981: Ain’t No Reason to Go Anyplace Else
1982: You’re Wendy’s Kind of People
1983: Parts is parts
1984: Where’s the beef?
1986: Choose Fresh, choose Wendy’s
1987: Give a little nibble
Circa 1990: The best burgers and a whole lot more (also was printed inside the hamburger wrappers during the 1990s)
1997 – Present: Eat great, even late
2002: It’s hamburger bliss.
2004: It’s better here
2004: Always Great, Even Late.2005 – 2007: Do what tastes right. (primary slogan)
2005 – Present: It takes flair to be square.
2007: That’s right.
2007: Uh Huh.
2007: Hot Juicy Burgers
2008: It’s waaaay better than fast food. It’s Wendy’s.
I’m offering a valuable prize to every commenter who submits a true or nearly true memory that involves a Wendy’s Jazz Cap, and an even more valuable prize to anyone who can furnish a photo or accurate hand-drawn illustration. Submit any recollections in the comments below. We thank you.