Brand Hijacking on Pinterest is the Sincerest Form of Flattery

My first clue that this “Victoria’s Secret” Pinterest account might not be what it purports to be was their liking of my pin about a man winning a real-life Mariokart: I’m fine with brands engaging with users in this way, but this one felt a little off-brand to me. I clicked to their profile, and… Continue reading Brand Hijacking on Pinterest is the Sincerest Form of Flattery